Grow Your Boutiquewith Carina Hatton
Complete boutique brand identity

Turn Your Boutique Idea Into a Polished Brand

A custom boutique logo designed for you, paired with the branding course, VIP workbook and Canva brand board so your store, social and packaging finally match.$249

Course and workbook access arrive by email right after checkout. Logo concepts within 5 business days.

Boutique owner since 2013 · 3,000+ Shopify stores built or reviewed · Practical help for real boutique owners

Branding DeskDone for you
  • Custom font logo design
  • PNG + SVG file suite
  • Submark and favicon
  • Branding course, 3 modules
  • Canva brand board template
Boutique Plan

Logo, colors, fonts

Step by step

Stop piecing your brand together one Canva file at a time.

Who this is for

Built for boutique owners like you

  • New boutique owners who have a name and need a real brand around it
  • Owners still stuck choosing a name, colors or fonts
  • Anyone who bought a cheap logo and knows it looks like everyone else's
  • Owners whose website, Instagram and packaging do not look like the same store
  • Owners who want the design handled instead of another tutorial
What this helps you do

What you'll finally stop guessing about

Pick a name you will not want to change in a year
Choose colors and fonts on purpose instead of by mood
Show up consistently on your site, social and packaging
Hand a designer, printer or app the exact files they ask for
Look established on day one instead of six months in
What you'll actually get

Everything in the package

✓Custom font logo (wordmark) designed around your boutique's look and your customer, with an optional $49 image logo upgrade at checkout
✓Full file suite: high resolution PNGs with transparent backgrounds, light and dark, plus SVG vectors
✓Submark and favicon for your browser tab, social avatars, stickers and hang tags
✓Revision rounds so you actually like the final mark
✓Logo concepts delivered within 5 business days of your intake form
✓Module 1: naming your boutique, with the filters that keep a name memorable and usable
✓Module 2: boutique color psychology and picking a palette that fits your price point
✓Module 3: visual identity and font pairings for your boutique's vibe
✓VIP branding workbook with guided worksheets for your brand voice and aesthetic
✓Canva brand board template holding your logo, marks, fonts, hex codes and mood board
Why I'm not guessing at this

A coach who's actually done it

Since 2003

Small business owner

$20M+

In personal business sales

Carina has been a small business owner since 2003, and her own businesses have sold over $20 million. The strategies she teaches are the ones she's used — and is still using — in real stores.

Boutique owner since 2013 — running real stores, not theory.
Shopify Partner — knows what boutique stores actually need under the hood.
Ecommerce coach since 2019 — guiding boutique owners through every stage.
Has built and reviewed thousands of online stores across niches and price points.
Teaches from what works in real boutique businesses, not from generic marketing playbooks.
FAQ

Honest answers

What if I have not picked my boutique name yet?

That is fine, and it is actually the better order. Start with the course and workbook so you land on a name you can live with, then submit your design brief when you are ready for the logo.

What kind of logo is included?

A custom font logo (wordmark) designed around your boutique's name, colors and customer, with two revision rounds. If you would rather have an illustrated image logo, you can add the image logo upgrade for $49 at checkout.

What logo files will I get?

High resolution PNG files with transparent backgrounds in light and dark versions, plus scalable SVG vector files. Those cover your website header, social profiles, business cards, tissue paper, hang tags and embroidery.

How long does the logo take?

Once you send in your brand intake with your name and color preferences, your logo concepts come back within 5 business days.

Do I need to pay for Canva?

No. The brand board template works in the free version of Canva.

What add-ons are offered at checkout?

Two optional $49 add-ons: the image logo upgrade if you want an illustrated mark instead of a font logo, and the Hot Mess to 7 Figure Success Masterclass. Tick either box if you want it, or skip both and just get the branding package.

How do I get access after I buy?

Your course, workbook and brand board access is emailed to you right after checkout, along with the intake form for your logo. If anything does not arrive, email info@knittedbelle.com.

Ready to take the next step?

One package, $249. Add the image logo upgrade or the Hot Mess to 7 Figure Success Masterclass for $49 each at checkout if you want them.